insights
​
Everything we do at The Consumer Collective centers people. How they live, how they think, and how they spend. That obsession comes through in our insights reports, which contextualize consumer insights with market intelligence, macroeconomic and geopolitical influences, and cultural shifts.
​
Our deep sector expertise and trend forecasting capabilities allow us to spot trends when they are mere signals. Our insights reports identify which signals will become major business opportunities.
The consumer is our north star.
beauty & wellness
fashion, footwear
& Accessories
food & beverage
investing
retail & Real estate
technology
our reports help people working in:
TK TK
ROUTINE SHIFT: The state of
BEAUTY HABITS in america
Women on GLP-1s are more than twice as likely to be buying more makeup, and women who get aesthetic procedures are more than three times as likely to spend $250 or more on beauty products. 44% of Americans still aren’t familiar with K-beauty.
​
This report breaks down why beauty spending is changing, where people shop and discover products, who’s getting aesthetic treatments, how GLP-1s are reshaping beauty budgets and what consumers wish existed. Based on a 750-person national study fielded October 2026.
​
Beauty · GLP-1 · Aesthetics · K-Beauty · Skin Care · Consumer Spending